Discover how a mission to help others transformed Markate into a leading CRM for service professionals.
Markate was founded in 2015 as a bootstrapped startup, initially envisioned as a virtual marketplace connecting consumers with home service professionals. However, as the market became increasingly saturated with similar platforms, it became clear that a new direction was needed. In 2017, following the devastation of Hurricane Harvey in Texas and Louisiana, Markate found its true purpose. The company pivoted, using its platform to connect those in need with vital resources during the disaster. This pivotal moment not only redefined Markate's mission but also solidified its commitment to serving communities in times of crisis.
The experience of lending a helping hand during Hurricane Harvey and later Hurricane Irma shaped Markate's mission: to empower service professionals with an efficient, cost-effective CRM tool that helps them better serve their communities. Markate's growth is driven by a deep-rooted belief that doing good for others leads to long-term success. Today, Markate remains committed to this mission, continuously innovating to provide tools that enable small businesses to thrive, grow efficiently, and serve their clients better.
Markate's journey began as a bootstrapped startup, navigating the challenges of limited resources and the struggle to secure investors. Despite these obstacles, our unwavering focus on customer satisfaction, efficient resource management, and fostering a culture of innovation helped us rise above a crowded market. These efforts have transformed Markate into a leading CRM platform, trusted by thousands of home service professionals, and proof that resilience and dedication can turn challenges into opportunities.
Markate isn't just about business; it's about making a meaningful difference. We invite you to explore our features and see how we can help your business grow while also contributing to your community. Together, we can continue to build a platform that empowers service professionals and strengthens communities.
Markate's story is deeply rooted in the experiences of its founder, Vijay Raj, who grew up in a humble small town where making ends meet was a constant challenge. Vijay understands the value of community, education, and balancing purpose with profit. His middle-class mindset emphasizes efficiency, affordable growth, and the importance of helping others succeed—values that are deeply embedded in Markate's DNA. From these beginnings, Vijay's mission has been to create a powerful, cost-effective tool for service professionals, reflecting Markate's unwavering commitment to supporting others without compromising on affordability.
We are on a mission to build a simplified and most effective service business management software: streamline operations with automations, delight customers, and empower your team.
Vijay Raj, Founder